Tuesday, October 19, 2010

Maximum Performance Running Hires AA to design Corporate Apparel and Marketing Collateral

Auer Agency | Charlotte, NC | 704.236.0568 | mariellen@aueragency.com

One hot summer morning in August, Mark Hadley walked up to our booth. We chit chatted for a while and he looked over the apparel I had on display. He was excited about running that morning for the OrthoCarolina's 10k 1st annual run.

He shyly showed me his new business card, with Maximum Performance Running logo and said, do you think you could make some apparel for my new company?

A few months later we met in a coffee shop. I was excited to listen to him talk further about his coaching business and how he has already grown it with a couple of coaches and great clients. Mark used to run in high school, college (Ole Miss) and most recently several regional and local races.

Mark is a coach certified by both the RRCA and USATF and is on the USATF’s Coaches Registry.

We took his logo off his business card and had to recreate it for apparel. But we are doing all kinds of apparel such as performance T's, runner's hats, everyday hats and personalized polos. I even ordered a hat for myself, I think they are really cool. Next on the list, is creating a cool brochure that highlights Mark and MPR's coaching strategies.

So welcome Mark Hadley to the Auer Agency family. We hope we are in it for the long run. Ha! No pun intended.


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